Thursday, February 24, 2011

Sohu blog Sharon's real estate focus control housing prices are dormant House of Flying Daggers

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guests from mid-March since the Shijiazhuang skyrocketing property prices, trading volume soared. Today, the State Department and the Department of Housing and Urban Policy introduced a series of market regulation, making the capital's property market began to change under the influence of the New Deal. Shijiazhuang Can price limit? can inhibit the real estate phenomenon? Sohu specifically focus network Shijiazhuang capital accumulation dynamics and industry experts view the property market, property market regulation with the inquiry under the real estate market in Shijiazhuang.
Time: April 27 2 PM : 30
Location: Changan District, Shijiazhuang City, the construction of 223 North Street, the first business south tower ho 16F (Sohu focus network Shijiazhuang News)
guests:
Zhuoda Group Yangfeng Bin, director of the overall planning and promotion
Real Estate Development Co., Ltd., Hebei Ji Xing Wang Shiqing
marketing director based Real Estate Development Co., Ltd. Hebei, director of marketing planning group
prospects Xue Hui, director of marketing consultants in the Di
Real Estate Development Co., Ltd., Shijiazhuang Manager Xu Xin
Beijing Kwong Chi Xu Tao, deputy general manager of APL
outline:
1, the State Council, produced the New Deal mortgage rates in Shijiazhuang what kind of impact?
the latest notice of the State Council, requires two suites down payment not less than 50%, three suites stop lending to limit off-site housing, and other, these measures will result in greater impact the property market, especially in two suites are clearly identifiable. Shijiazhuang property market is already talk of the town, these policies the introduction of the property market would be what impact the provincial capital, to curb speculative investment in the extent to which the demand? Shijiazhuang prices will peak this?
2, the new Ministry of Housing and Urban regulations will result in Shijiazhuang, what kind of impact the property market? < br> Ministry of Housing and Urban-Rural Development recently issued a new notice requirement, including sale of licensed projects without obtaining the developer shall not receive money deposit or reservation, the developer should be permitted within 10 days of sale, one-time sale of public housing and all prospective price. commodity housing purchase real name system should be strictly implemented, subscription, buyers are not allowed to change the name. These measures will have the capital and what impact the property market?
3, in the new round of market regulation under frequent, the provincial capital How do rational buyers purchase?
control policies in the property market continue to frequent the case, some buyers wait and see mood has appeared in such circumstances, how should a rational buyers to buy a house ? in residential investment after the door was sealed tight, Shijiazhuang, some investors will turn to commercial real estate? This is what are the capital of commercial real estate?
Sohu focus of the event live coverage of the real estate network
The following activities focus network graphic live
Sohu News Editor Zhang Xin Yu
Moderator: Thank you gentlemen, in his busy schedule to participate in the focus of our blog Sharon Sohu, Sohu focus network on behalf of the arrival of distinguished guests to express my sincere Welcome, I am the host of current Sharon Zhang Xin rain. The focus of blog Sharon blog Sohu held our first salon in the ride for our distinguished guests were the focus of a blog salon opening show, guests are very grateful to write support.
Here I introduce the guests arrived at the scene today:
Zhuoda Director of the Group's overall planning and promotion of Hebei Ji Xing Yang Fengbin
put director of marketing for Real Estate Development Co., Ltd. Hebei-based real estate Wang Shiqing
Development Co., Ltd. Xue, director of marketing planning, director of marketing consultancy group
prospects in Shijiazhuang, Di Zhang Hui
Project Manager Real Estate Development Co., Ltd. Beijing Kwong Chi Xu Xin
Xu Tao, deputy general manager of APL
Welcome guests!
from since mid-March, Shijiazhuang, skyrocketing property prices, trading volume soared. Today, the State Department and the Department of Housing and Urban Policy introduced a series of market regulation, making the capital's property market began to change under the influence of the New Deal. So We specially invite you Sohu blog blog focus be on the Friends of the property market development capital of the New Deal under discussion. The aim of this discussion, and recommended to focus on Shijiazhuang Sohu blog area, and Headquarters, Beijing Sohu also given us the blog salon support. hope you gentlemen can speak freely, to explore the impact of the New Deal of the capital property. Here we have carried out the first issue, the State Council, produced the New Deal mortgage rates in Shijiazhuang what kind of impact?
Zhuoda Director of the Group's overall plan to promote Yang Fengbin
Yangfeng Bin: I talk about feelings, share with you.
New Deal should be said that the current real estate characteristics, that the New Deal regulation of real estate, from the positioning is very clear. on the part of the city's regulation of housing prices, which means:
first, can be seen from this statement that they strike prices in some cities, such as for example in Beijing, Shanghai, Guangzhou and other coastal areas larger housing bubble, so this is the geographical points.
second rising too fast. to curb the excessive rise What does it mean? admit that price is a rising trend, if not admitted to not blow, it is very clear.
Third, this regulation has two characteristics from the content point of view, the initial regulation of supply, including loans , sale, including the payment of land transfer, etc.; there is a consumer, including two suites are 50% down payment, was stopped three loans, from content regulation are precision strike.
s Fourth, no time limits, no hunters. last year against the policy said that in 2009, preferential policies to the end of the year has changed, but not this time. So there is no limit in time, which means that it is a combination of boxing, the first First, supply, and the second is the regulation of demand, if demand not want other way.
In short, the purpose of combating a more accurate first dampen investment, from the characteristics of regulation is not difficult to analyze the impact of the objective, the first should be is a first-tier cities, and I just said, like Beijing, Shanghai, Guangzhou these cities, housing prices have hit Void.
second against investment, speculative, not so much housing prices in Shijiazhuang bubble and water, so to achieve the effect of combat is not satisfactory. This regulation has little effect on the Shijiazhuang. to two, for example, first mortgage new policy. Zhuoda three have appeared in the mortgage sales in the New Deal did not change large, slightly increased the price is appropriate. Most real estate sales prices before and after the New Deal in the mortgage without too much adjustment, the sales price is rising steadily. mortgage New Deal on the current demand for housing has little effect on the urgent need for the purchase of ordinary housing who, in the rigid requirements on the buy or buy into a new field from the suburbs and the city's population, is also in need of housing to buy.
people buy a house price effect on the occurrence of the expected role in guiding people will produce some temporary not too large, a steady rise in overall prices. From the industry point of view, the adjustment period may be shorter, but prices declined, a trend of low, will rise over time, the state of a regulation, even after rising will further decline, the overall situation is stable and rising.
sum it up, control the impact of price on the market introduction of the reform is expected, prices on the whole do not have much impact, especially for Shijiazhuang short-term trading volume may change, but prices will not fall off.
Moderator: Director Yang analysis is accurate, indeed from the New Deal can be seen, this policy is very flexible. for the mortgage Shijiazhuang, the impact of prices on the New Deal, here is how to treat other guests of it?
Real Estate Development Co., Ltd. Hebei-based director of marketing planning group
Xue Xue groups: this time to discuss the New Deal and the price is always the relationship between the point of view I do not know the right one, only to look into.
of five years to national policy, in fact, this country house had never been suppressed. at between price and value relations, the price is a form of value, just always said Yang very right. in pricing strategy, the Government is not taking the road to suppress prices, suppress the local city, the city and the line foam city I think in terms of from 3:
First, the price is controlled growth. not to say that growing too fast, or in compliance with the law of value will not suppressed, if the law will certainly be out of the exercise price of the means of intervention. means the exercise of our government is a single.
Second, the guaranteed price in the growth process is reasonable. Once beyond the reasonable, must increase the number of transaction costs, not enough other ways to limit prices. from the financial cost, to limit the cost of loans, these cost increases can only be used for additional money to support, as with so much money to invest, you have to pay the cost, the state must put the money out, the first is to improve down payment, the second to raise interest rates, it is transaction costs, which just needs to ensure the rigidity.
the New Deal which was about, buy a house in an area which, when we launched the implementation of the second set.
We need not increase, how much to sell the house, if the low price just to sell, also within the scope of my marketing strategy, you can sell, which is reasonable, just as markets, like vegetables, you can sell out of control but also in the context of your sell, the price is reasonable, because all the prices are determined by demand.
third, to have the adjustability. New Deal but in fact there are some regulatory function, regulation has Some relationship do?
1, first-time buyers and investment. home this one, first time home buyers to give you the inside of the first threshold is 30%, while adding a protection requirements, policies, this one After I got out, can not suppress all of the real estate economy, the state's economic development only by industry to develop, the house sold out, that there is a demand for this market, if suppressed, and to not work.
a lot of customers say that if there One day the house down, and if he will not sell hand to drop to buy, if you sell hand to rise, and will definitely sell like play the stock market, if there are or who will buy.
so in fact our prices up in the whole macro- Look, Ye Hao Shijiazhuang City, Shijiazhuang City is drawn in the second-tier cities, as we Jian costs, construction costs, particularly costs to get to from the point of view can not drop prices. If all the costs are reduced, we You can sacrifice a little profit on, you can come down a bit. If the cost is increasing, it may drop. Now get to the costs are increasing, so this points, the possibility of lowering the price will be very small, to a certain increase the range, is a regional increased, there may be individual properties flat, not increase, or subject to some limits on the local climate may be affected by the impact of price cuts possible. But for good real estate, real estate value of a geographical is impossible to drop, a million or more in Shijiazhuang City, real estate, people drop possible? so this is a difference, this difference is the different regions, different brands, different brands have the appreciation of the city space.
but from the price, the Shijiazhuang City house prices will go up a little trend, the trend does not go down.
Beijing real estate company deputy general manager of the joint Kwong Chi Tao Xu Tao Xu
: Xue read too general very comprehensive, if talking about the New Deal housing prices have any effect on house prices? or say housing prices in Shijiazhuang City, Shijiazhuang City, the prices from, I asked a friend in Shandong this time how house prices in Shijiazhuang City like?
official price is reported out of 4700 yuan / square meter, and I said this is basically accepted, I think this house is not selling out, but bought out, so that supply and demand play a significant role. He said there are still gaps to hear this, because I feel Shijiazhuang City, housing prices are still a lot of space.
one more I feel, just the total Xue also said, many aspects of the transaction the cost of constantly increasing, then prices will reach a level of what? some time ago I told a few friends in the exchange, said that a topic is part of a house in Shijiazhuang City, the trend is rising, as the frequency of the king students, to a large extent on what kind of people bring a sense? is to have sold such a price, since prices will certainly rise, further driving many people began to buy a house, have such thoughts. I feel so much impact on the market, housing prices to its micro-elements show a greater extent than that of the real estate market, what kind of impact, I think not so much the impact of the New Deal, as Let us to interpret the New Deal.
because after the introduction of the New Deal, as people may not say it like Yang Zonggang analysis is less detailed, limiting many words, ordinary people may not understand this way, he would certainly think that the Government suppress the market price may occur, such circumstances brought him what kind of mood? wait, wait! this will produce a misreading of the New Deal, we start from the words on the subject, to give people a correct interpretation of the New Deal is a very good feeling.
rising house prices in Shijiazhuang City, the space; another one is the country will never hit the market, but will support this market, in 2008, a period of financial crisis After the fact, who is most hurt? or the most harm to the general public, the financial crisis stock market crash, the housing market downturn, many products can not be sold, factory shutdown and so a series of things happen, including migrant workers return home and so, in fact, or ordinary people hurt by the relatively heavy, so I think the correct interpretation of the New Deal of the market played a very good role in promoting, I think this is the greatest significance of our discussion today.
Moderator: Well, thank Xu total . In fact, the main blow of the New Deal housing investment demand, the Shijiazhuang City, the investment demand in the market, though not account for a large proportion, but it does exist part. Shijiazhuang real estate market, the New Deal can really to the investment demand against it?
Hebei Ji Xing Real Estate Development Co., Ltd marketing director put Wang Shiqing
Wang Shiqing: The New Deal State of the New Deal is not the mortgage, or investment demand is dedicated to combating the New Deal, is a A Paul a dozen, that fried it? can easily fry, 70% of the people all right, society is very stable, just and unjust people say that it? the State Council to build a just society, there is only the right to development right to exist.
now many There are views of the people, the state is a socialist society, land is the people, why not house the people living on the land, indeed is the case, so that the State Council promulgated the New Deal mortgage is also a basic human dignity, let You live in a house, so the meaning of affordable housing a greater problem at high prices.
and we can see a general fact, the real estate stocks fell to first-tier cities, or whether you rise in levels of second-tier cities, those funds is not a fool, how not to say there is no second-tier cities, the real estate bubble? So we should not put a very superficial understanding of this policy, this policy is really different from the past, not a dive to escape to.
2008 diving in the real estate policy is still achieved through a windfall in 2009, we have a clear understanding of their own, we, as practitioners in terms of the real estate industry, have a clear understanding of our industry is difficult to form the first monopoly, and no one recognized the average interest rate, the real estate industry did not, because the way to get to, financing channels and sales models, products are not the same texture and structure below, it is difficult to form an industry average rate, according to different cities vary widely, so have a first-tier cities, said a second-tier cities.
I Again, why line the city's real estate stocks fell but no one second-tier cities feel bad? the introduction of the New Deal as the country has a prerequisite What? the meaning of the State Council is now very clear, cut 3% of the usual eight to achieve security, which is the universality of our real estate industry.
real estate industry is a pillar industry, is not from a policy, the real estate industry the fundamental national policies in order to make money not earn a penny, including Hengda, in Di to these powerful enterprises in Shijiazhuang City, the provincial and municipal governments without the corresponding support policies, earn money? real estate industry is A very dependent on the industry of national policy, rather than rely on state property, do not take myself as a pillar industry.
there is a universal truth that the yuan to appreciate the yuan will not appreciate. If the RMB to appreciate , the state will not introduce policies, the state introduced the policy of the reason is because in the first quarter GDP growth of more than eleven percent, the state house since it has been the real estate policy, and is bound to protect foreign trade, trade security must not let the yuan appreciate.
then there is a universal truth, the State Council Premier Wen Jiabao at the meeting investment demand, bought a house as a property that is not let you play back and forth backwards.
I think what investments, what is speculation.'s own investment funds called out to take the underground banks and so called speculation these places, so the government from the bank, loans, increased down payment, including the third suite is about to levy property taxes, including the State Department has now been through the kinds of channels to spread the country's bottom line and so on, the state encourages you to investment demand, but did not encourage you to speculative.
again Shijiazhuang City is the price for depression, we are compensatory growth, we turned out to be too cheap as low income; Second, as a provincial capital of Shijiazhuang city, the economic foundation is weak, so the number of Shijiazhuang City, the social elite, high society of the people? the threshold of the city are not so high? there is no substantial development in this city you still will cause some acceleration effect. a lot of talent back to the Shijiazhuang City, and why? phase, low cost of living in your city, your city, but the cost is also high, but those who came in have the ability to find you the place is not cheap, he Also coming or not?
now prices in Shijiazhuang City from 2007 to 2008,2009, now largely in the 5000 -6000 yuan / square meter, Shijiazhuang City, essentially no difference between these products. Now Shijiazhuang The greatest feature of the property market is no difference, because Therefore, the Shijiazhuang market, including the national introduction of the policy, do not symbolic price down a bit, and then the media hype about doing this will not hh, 2008, when we have time to take care of by the referee, this time also one would like to take care of the fans is quit, so I think the prices will have on the property market in Shijiazhuang deep impact, but will not have much short-term changes.
fund is now also increased, regulation from the fund can be seen, the provident fund has never been done because the country's policy adjustments, except that the interest rate adjustment followed by adjustment to the provident fund, but the fund also participated in, what it sends a signal? the Government not up to not give up. In fact, we own very clear what their situation is now, Shijiazhuang City, now the land is not a big bang, did not dare put, it is now just beginning to effect the policy when, Shijiazhuang not get to catch this stylish, you out how to do the time?
and real estate, all other costs are increasing, even grocery shopping, buy meat, including taxes and fees in this way, the information in all living are increasing, when house prices are still prominent bridge, it would arouse public discontent .
I think through this policy we must have a deeper understanding, to say no impact on the property market, it is impossible. composition of home buyers now with the original composition of different buyers.
It is such a situation, the fact is that there must be a clear understanding. in our time of the official to do a project, must take these factors into account.
to curb speculative demand, including the following, it is impossible not to contain Many people want to invest to buy a house will certainly have to consider, say no to curb it is false. just like stocks, as to when someone who has bought 6000 points, the investment point of view, when people think differently.
Moderator: Just now We are the guests talked about the price, but also talked about the need now for the Shijiazhuang City, the New Deal mortgage market will result in a sale of what kind of impact? starting from March, Shijiazhuang City, the sales market is very hot, since the New Deal After this hot little paused, the guests especially for guests of marketing, is how that mortgage and what impact on sales, will be reduced by?
prospects Zhang, director of marketing consultants Zhang Hui Hui
: I think it came out from the policy, people look at this policy is also moving in a favorable context, but also the most public of people, in fact, 2008 is also affected by public opinion, resulting in a wait and see mood. I came out that the short term this policy will be watching. If the rigid requirements and improve sexual needs, the two-compartment and small Sanju is still not very popular these residential what effect, those who may be affected by a large home to some impact, but still have a wait period.
just said there is market reaction, including policy, this round of regulation and control are some differences between previous years, but very little difference. Now comes to people's livelihood, from 2008 After the economic crisis, exports are now a little better, the stock market is still sluggish domestic demand is still not pulling up, inflation is still hovering in the high point. From 2009, the recovery is only one thing, and that is the real estate industry, but also the rapid expansion Most of the private investment and capital are concentrated in the industry to. States do not refer to you to pull a trade to balanced development.
because this policy is flexible, ready to fight, ready to receive. I do not know if you noticed No, the industry in the interpretation of the New Deal, when the definition of the two suites, and if sold if the first suite, the local user if the certificate issued no room to connect to the first name of a house to buy a house, according to the first set to count without previous loans after the policy .2000 are two suites, which is to improve the demand for housing policy.
Shijiazhuang City and the other is now strengthening the process of Shijiazhuang city, specifically to see the city in the end is what kind of foundation?
I think the Government will certainly study this thing, because the city's image has improved, urbanization, and in the end which is in Shijiazhuang City, this city's economic base? urbanization, there will be some cutting-edge high-tech, intensive business crowd in Shijiazhuang City, Shijiazhuang City, also a pattern of changes in the economy.
soon see the atmosphere or a bit strong, especially in Shijiazhuang, just After a balanced variety of industries will make a country's economic situation changes, or will be better.
Real Estate Development Co., Ltd. Hebei-based director of marketing planning group
Xue Xue groups: consumer demand is now temporary, the state has adopted this policy is very good, each year the property market are 3,4,5,6 month season, wait and see mood a little higher after the Spring Festival, began to buy a house in March, the month is definitely the peak 4,5 period, so that the hold time is standard.
demand for this one is for the protection of the State is to protect those who do not buy can not afford housing, the case of low down payment, to protect those who need. the state's policy is support low-income persons, affordable housing for low-income, high prices, and buy 20,000 square meters have no problem. Shijiazhuang City real estate is really no good, really good if Shijiazhuang, luxury villa real estate , sold for 20,000 no problems. now the price difference is too small, the only difference is location, good floor, did not say this is a high-end properties for sale, selling price high, if the enterprises which come into Shijiazhuang, and there is a high-end real estate can be sold for 15,000 yuan / square meter, no problem. I see some real estate quality, quality, and so there are some gaps, I think Shijiazhuang 8,000 yuan / square meter house is not very high quality.
Di Real Estate Development Co., Ltd. Shijiazhuang Planning Manager Xu Xin Xu Xin
: New Deal for the mortgage now, with my own sense of not talking about how to make the real estate to be suppressed, just let some of the more benign environment; there is a practical solution to people's livelihood. out of these policies is in line with market demand, and it will not affect the marketing of our developers and residents to buy. the short term, short-term there will be some impact, but certainly over after a good cycle. After all, Shijiazhuang boutique real estate is still relatively small, including our projects are also often go out to see, feel, and Shijiazhuang, the difference is quite different, if we do particularly good, will certainly upgrade.
If you do a special high-end, the economy itself will choose the more; does not have this capability, you may choose lower position. I think the market will get better and better , the good price of course not to say that a question of whether other aspects of the circulatory direction toward healthy.
Moderator: We have talked about the New Deal mortgage, guests are also very insightful analysis. recent addition to the room credit the New Deal, the Department of Housing and Urban are also new policies introduced by the widespread concern. then please guests talk about the new Ministry of Housing and Urban regulations will be in Shijiazhuang City, the property market and what impact? development of enterprises, especially for what would impact?
Zhuoda overall plan to promote the Group Director Yang Fengbin
Yangfeng Bin: The impact of research to do well, not good or that we study guide is not good, to the market, consumers, enterprises will produce bias, as Like many previous regulation, one that control prices pick up, pick up the property market, once said not to buy a house, and so on it, the more so the higher prices the result, so the impact of a policy should be the overall concept, the concept of development to seek truth from facts, look at the concept of local conditions.
Generally speaking, this adjustment is the adjustment of the real estate market, a standardized, so that our real estate to health and sustainable development track, which means that this property industry while showing a momentum of vigorous development. the impact of the property market in Shijiazhuang, the two aspects must be:
First, as Shijiazhuang, it is the part of the overall property market in line with the law I have just said.
Second, with the characteristics of Shijiazhuang. It markets a larger space, not standardization, is called the market, extensive management phase or the early stages, it is this particular phenomenon in Shijiazhuang, the special circumstances of the decision, you have to face it.
for specific companies, because standardized, which made no mention of pre-sale permit for commercial projects, real estate development enterprise sector subscribe, Arranging, and so these specific impact, certainly in the short term market some impact, that affect performance: first, the impact of market expectations. because the consumer is expected to be affected, will be short-term impact of local sales, the impact will cause heavy volume adjustment of the real estate business; Second, the short-term projects with incomplete procedures must promote the formation of the crackdown, leading to market supply is inadequate; Third, small and medium developers (mainly talking about the lack of funds the developer) will face great challenges, the formation of certain pressure.
but everything, is the market, which is recognized by law of all walks of life, decides whether the market is supply and demand, supply and demand is the oversupply of, or for less than the demand? for the case of Shijiazhuang City , Shijiazhuang, the city is relatively small, there is no heat like other big cities real estate phenomenon, known as much money. The real fight is speculative, follow the trend of real estate or called the so-called the impact on the provincial capital of Shijiazhuang City, not too large, the regulatory policy of the last few years, I have a blog article, means, is a non-rational, non-institutionalized, non-development of the means, supposedly control prices should be based on the market, is now looking for prime minister. But it can play its role so high? have to see the market decides whether the market is The real supply and demand, we must allow the development of the market healthy and benign.
so the next few months, Shijiazhuang property market appears to adjust volume, but also the phenomenon of a brief slump, but the short term is the steady rise in real estate In the future, at least 20,30 or even 50 years is still a sunrise industry, the property market will be very fire, and stable prices will move upward momentum, prices could adjust after this short time may make a question mark, in the end is how long to heat up again? but overall the long term, property or will the development of the situation, house prices still rising.
come from an objective analysis of these reasons.
1, real estate The characteristics of the industry and adapt to the overall economic development, economic development, the development of the property market will surely be, if not which one regional economic development, property development is not up to development, why not come up the western city of prices? is because the economy behind. so there are definitely the kind of resources has led to rising house prices, which is also an objective to adapt. It also decided that the development of the real estate industry is closely related with economic development, real estate is an effective means of expanding domestic demand , there is now control policy is to regulate the market, is to regulate the healthy development, curb housing prices in some areas, not the real crackdown on the industry.
contact with so many real estate industry, to have it completely destroyed, it is not possible, do not control what percentage of GDP, at least as a pillar industry, the people's livelihood sectors, is essential for an industry at least. If by adjusting the energy industry to return to a normal up and better ! But the industry to guide people in employment, in guiding the development of other industries also played a major role. state it as true consumer products, emphasis on promoting the supply of low-end real estate products is inevitable. Therefore, the development of the economy to keep perspective, real estate development in the long run is to develop, at least in the next big stage like this.
2, the real estate market demands a small stage in the future is still relatively strong . Because of the urbanization of China into a period of rapid development, urban development needs of the rural population into cities led to large, many people face the demand for home ownership, especially the needs of the residential market will form the situation of rising house prices. In the long term real estate will definitely not fall.
3, those who experience poverty in urban real estate development, a large jaw, came to the development of second-tier cities, the prices of second-tier cities play a certain role, especially in Shijiazhuang City is currently Vanke, Hengda, etc. must come in, these big brands are very strong capital strength, brand is very strong, very advanced marketing tools, is bound to affect the trend of prices in Shijiazhuang, will determine at least lead you to go up, not make you drop down from the quality of housing will have a rising, house prices rise further.
4, rising costs. full of price increases, inflation, steel, building materials such as the rise, especially land resource constraints, land prices will rise, but prices will definitely be a continuation of the upward trend continued, but who also can not change ...

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